

Strategic trademark protection for visionary founders, changemakers, knowledgepreneurs, and CEOs who treat their concepts as assets not content.
100% Registered trademarks. Zero gambling. Absolute clarity.
Most people think intellectual property protection is administrative. It isn’t. When what you’ve created is protected properly before exposure, before scale, before imitation something fundamental shifts.
You stop hesitating.
You stop second-guessing names, frameworks, and concepts.
You stop shrinking your work to stay “safe.”
Your brand stops behaving like content.
It starts behaving like capital.
That is the difference between motivation and authority. And authority is what allows visionary founders to move decisively, visibly, and without fear.
Céleste works with visionary founders, CEOs, changemakers, knowledgepreneurs, and empire builders who know that:
💎Visibility multiplies both
opportunity & risk
💎Creativity attracts imitators
💎Waiting until something goes wrong
is not a strategy
These are visionary founders who are publishing, teaching proprietary frameworks, speaking, licensing, partnering, and expanding across borders.
They don’t need reassurance. They need certainty. If that sounds like you, you’re in the right place.

Copycats rarely arrive with warning. They appear when visibility increases, not when you feel “ready.” Unfortunately many founders only act after the damage is done: client confusion, loss of credibility, or a cease-and-desist letter. However by then, it’s not protection. It’s clean-up.
Registering a trademark after infringement is like locking the door after the burglary. At GRAND IPR®, we protect what you’ve built before that moment. You stay in your zone of genius.
Céleste protects the brand behind it.
Not everything can or should be trademarked. Céleste's work is not about filing volume. It’s about registrability, longevity, and strategic alignment.
With over a decade of cross-jurisdictional IP experience, she sees trademarks as part of a wider intellectual property architecture, one that must hold under growth, visibility, and international expansion.
That is why she turns away IRREGISTRABLE© cases. And why Céleste's registration record is unbroken.
No gambling.
No shortcuts.
Just certainty.

Not every founder is ready for a full strategy engagement yet. Some want to understand what they’re sitting on first. The Platinum Vault is a private, self-guided clarity experience designed to help you identify what you’ve already built, and where it may be exposed, before visibility, scale, or imitation forces the issue.
Inside The Platinum Vault, you’ll gain:
a clear overview of your most valuable intellectual assets
an understanding of how trademarks, copyright, design rights, and patents work together
a practical way to map what needs protection now, later, or not at all
💎No overwhelm.
💎No fear tactics.
💎Just strategic orientation.
Investment: £111
Time: Under one hour
Outcome: Clarity, confidence, and calm direction
If you want to arrive at a strategy conversation informed, or simply understand your exposure before deciding next steps, this is where to begin.
Link:
→ Enter the Platinum Vault
GRAND IPR® is a boutique trademark registration and intellectual property strategy practice. Every engagement is intentional, and every recommendation is made based on where you are now and what you are building toward. Depending on your situation, you may be guided toward one of the following:
Trademark Readiness Score Assessment
A private diagnostic that clarifies exposure, registrability, and strategic next steps before any filing decisions are made.
Copyright Architecture Suite
Strategic copyright clauses that protect frameworks, language, methodologies, and proprietary content as business assets.
Speaking & Thought Leadership
Keynotes, presentations, and expert contributions on intellectual property, creativity, and legacy, delivered for founders, organisations, and international audiences.
This is not volume-based work.
It is a boutique practice, built on precision, discretion, and long-term thinking.
Media & Appearances
Céleste has appeared in various media, done a TEDx equivalent in Danish and been a panellist, to mention but a few
Watch selected strategic insights on intellectual property and brand protection on YouTube.
👉 Link
“Céleste brings legal clarity without the legalese. She asks the right questions, challenges assumptions, and moves you from confusion to clarity with calm authority.”
— Penny Hopkinson
“The conversation was eye-opening. I hadn’t realised the potential losses I could face if I didn’t trademark my brand name. I’m grateful for the clarity Céleste provided.”
— Karen Bashford
Securing your intellectual property is not an administrative task. It is a strategic signal. It signals that you are no longer experimenting, no longer “seeing how it goes.” You are building something designed to endure, something intended to hold value under visibility, pressure, and growth.
At GRAND IPR®, trademark protection is approached as strategic architecture, not a generic filing exercise. After an initial strategy conversation, founders are guided into one of three protection pathways: Launchpad, Momentum, or Legacy.
Each pathway reflects a different level of exposure, growth velocity, and long-term risk. The objective is not speed for its own sake, but certainty that holds as your brand expands.
Céleste has appeared in international media including Tech Bullion and Yahoo Finance, delivered a TEDx-equivalent talk in Denmark, and served as a panellist and speaker on intellectual property, creativity, and legacy.
Her work is recognised for translating complex legal domains into clear strategic decisions that founders can act on calmly and with confidence, without fear-based tactics or unnecessary legal noise.

Meet Céleste.
I’m Céleste, known as The Empress of Trademarks, she is the visionary founder of GRAND IPR®, international speaker, and author of Build It. Protect It. Leverage It.
My work is shaped by more than a decade of cross-border intellectual property strategy and mentorship from Professor Morten Rosenmeier of the University of Copenhagen, one of Europe’s leading intellectual property scholars and the foreword author to her book.
I don't see intellectual property as paperwork. I see it as reputation, credibility, and legacy and I protect it accordingly.
If you are done guessing, done delaying, and ready for certainty, the next step is straightforward.
Begin with a Founder Strategy Session and design a protection plan that reflects what you are actually building, not what generic systems assume.
Leverage It
A practical introduction to intellectual property for founders who understand that ideas become assets only when they’re protected properly.
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